Croatians are increasingly taking care of themselves

This was shown by a study conducted in November 2020.

10.01.2021

The use of face and hand cream, as well as lip balm, has become a common and everyday habit for many, essential care regardless of age or gender. This was demonstrated by a study conducted by the Ja Trgovac portal on a nationally representative sample of citizens of the Republic of Croatia aged 16 and over in November 2020. What is interesting, commendable, and positive is the fact that there has been an increase in all three categories compared to a similar study conducted in 2015. It seems that Croatians are increasingly taking care of themselves. Of the three product categories mentioned, the majority of Croatians still use hand cream, with 78.3% of citizens using it, which is 7.3% more than in 2015. In second place is face cream, with no significant changes compared to the study conducted five years earlier. According to the latest research, 61.3% of citizens use face cream, which is 2.3% more than in the previous study. The largest increase was recorded in the category of lip balms, used by 55.8% of citizens, which is 14.8% more than five years ago.

There has been an increase in the regular use of these products in all three categories, which is one of the fundamental assumptions of the effectiveness of any product. At NiKEL, we are naturally pleased with these results, as the most awarded Croatian natural cosmetics brand, we have an answer to all market demands, which are evidently awakening and growing. While our products continue to win awards at domestic and international competitions and selections, we improve existing formulas and create new ones.

Hand Cream

The favorite care product for Croatians is hand cream. NiKEL Hand Cream with panthenol, which not only moisturizes the skin but also regenerates damage, helping to heal cracks, cuts, and wounds, and with repeated use, lightens brown hyperpigmented spots and prevents their formation. It also nourishes the nails. These properties of this cream are especially important in this time of frequent hand washing and, consequently, drying of the hands and nails.

Face Cream

NiKEL has a solution for all skin conditions and problems. It is important to know that NiKEL products are not used according to the age of the skin but according to its specificities and needs. However, there are some general rules and recommendations for skincare at a certain age.

Lip Balm

If we had to describe how the 100% natural NiKEL Lip Balm works on the lips in three words, they would be: velvet, softness, suppleness. If your lips are dry, apply Lip Balm several times a day. If your facial or body skin is particularly sensitive or irritated in some areas, apply Lip Balm to that area!

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